As always in the world of the internet, changes come thick and fast. One minute we’re told to keep videos short, the next it’s all about long-form content. You’re having fun sharing square photos on Instagram, only to be told it’s “no longer a square photo-sharing app”. Come on, The Internet. Slow down and let […]
I originally wrote this as a guest blog for the lovely people at Marketing Stockport, but I’m posting it here as well as I think it’s required reading for anyone working in marketing or communications who might need to upload video content from time to time. The golden rule is to take your time. Don’t […]
Interviewing people for your content can be a daunting prospect, especially if you’re capturing the footage as well as trying to direct what your interviewee is saying or contributing simultaneously. As somebody who gets anxious about interviewing in general, I sometimes struggle with the thought of coming up with questions and getting the best out […]
Lighting can be quite a daunting aspect of self-shooting. There are so many options for how you light and the slightest adjustment can leave your subject looking over/underexposed. Luckily, for most content, you only really need one key lighting source. However, you can add backlighting or fill lighting to see a real step up in […]
Before I get into the nitty gritty of producing video without sound, let me make something abundantly clear. I LIKE AUDIO. I’m a sucker for a good podcast. I have a degree in music. I took a module in sound design as part of that degree. Oh thank you for asking, I got a first. […]
It’s fair to say TikTok is now a household platform and the chances of you or your family members not knowing what it is, are little to none. But when it comes to brands on TikTok, who is nailing it and why? There’s no doubting it’s astonishing rise in popularity within the last 5 years. […]
Over the last 7 years I have learned something… being a videographer can be mentally and physically demanding at times. From 12 hour shoots, to multiple complex pieces of equipment to monitor. From time management efficiency to creating relationships and developing personal skills with clients. From pre-production to post, the job of a videographer can […]
You have some video content, but you only have it saved in one place and oh no…that hard drive gets lost/stolen/corrupted/accidentally wiped and you lose your content. Unfortunately you’d be surprised at how many people lose video content just because they forgot or didn’t know where to back up their video content. It’s such a […]
There are so many outlets for video these days; YouTube, TikTok, Snapchat, Facebook, Instagram, LinkedIn, just to name a few. But what are brands doing differently on each of those platforms, and why? Let’s take a look at how some brands are using their social channels to really push unique original content. Patagonia on YouTube […]
With modern-day phone cameras, it’s really easy to achieve high-quality video and with just a few quick and easy tips, you can really start to make your content look and feel even better. It’s harder than ever to spot the difference between professional and amateur video footage these days. The difference usually lies in how […]
