We’ve all had to contend with dodgy Zoom video quality in some way shape or form over the last year. Whether that be through a bad internet connection, a terribly framed shot, or just some bad lighting. These are usually just inconveniencing at best, but that all changes when you need to use Zoom to […]
Slow motion video has been a phenomenon for years, it’s not something new. If you go way back to the early days of film and flick through different films, documentaries, sport broadcasts etc… you will find glorious and impactful slow motion scenes. When watching a video, do you ever stop and notice the frequency and […]
The COVID-19 pandemic has been incredibly tough for people across the world. It’s not just the health crisis itself, it’s the general sense of doom and gloom and uncertainty. As a marketer or business owner, you might not really feel like putting video content out there right now. Maybe you feel like nobody will care […]
This might be stating the obvious, but music can make or break your video! It is essential that you use good quality music in order to enhance what’s happening visually and maximise the audience’s emotional response. However, sometimes it’s hard searching the web for the safest sites to source music. Many people make the mistake […]
In 2020, the demand for video and other digital content is huge. At the same time, however, budgets are extremely tight for many industries. Fortunately, that doesn’t necessarily have to put a stop to your content strategy. Here are three ways to create video content on a budget, courtesy of our Junior Video Producer, Will. […]
You already know that social media is one of the most effective forms of marketing available. You already know that when your potential customers are scrolling through their news feeds, the thing that’s going to grab their attention – and satisfy those pesky algorithms – is video content. But on a limited marketing budget, how can you create decent social media video?
We often find that charities and non-profit organisations struggle to justify spending time and money on content marketing, video included. After all, you and your supporters rightly want to maximise the amount of resource that’s going to where it’s needed most. They don’t want to see donated money wasted on half-hearted Facebook charity videos. However, […]
We asked Will Wray-Lang, our Junior Video Producer, to distill the most important types of video that brands and organisations put out. Here’s a list of those types of content, and what makes each of them great. Nowadays, the variety of types of video content marketing are growing exponentially! We are now able to jump […]
We often find that people have burning ideas for a video content strategy, but have a hard time convincing their bosses to pay for it. Maybe the marketing budget is tight right now – fair enough. Maybe the boss in question is from an older generation and can’t see past the old ways of doing […]
It’s 2020 – your phone is not just a camera any more, let alone just a phone. It’s now a self-contained video production powerhouse. It lets you shoot, edit and add graphics all with one, relatively affordable piece of kit. Here’s Will with a run-down of some of the best apps available to help you create […]
